The Not Even Once Club

by Wendy Watson Nelson, Brandon Dorman

The Not Even Once Club
  • Notevenonceclubnelson
  • Notevenonceclub
  • Not even once interior spread 2
  • Not even once interior spread 1

Product Rating

HardcoverSKU 5097848

Ships in 2-3 business days

Product Description

The Not Even Once Club is an adorable and appealing way to engage children in a story that will help them choose for themselves to keep the commandments and to never break them. Not even once.

Children will meet Tyler, an energetic boy who is excited to make new friends in his Primary class. They have invited Tyler to join their special club, but first he has to pass the test and keep the club promise.

With illustrations from bestselling illustrator Brandon Dorman, The Not Even Once Club is a fun and engaging way for parents to help teach their children the importance of keeping the commandments. Included in the back of the book are additional teaching helps for parents and leaders.


Average rating

based upon 39 reviews
The Idea is a good one, but not realistic in practice.
By , Submitted on 2015-02-25

I have very strong emotions regarding this book. I respect the Authors credentials but I strongly feel she missed the mark. I have read the reviews. it would seem that there are many LDS people that think they must approve of the book because it is written by the wife of a Church Authority. She as well as you and I are capable of error. This book, it is all about error. Committing to do no error. This is an lofty goal. It is however very unrealistic. I would assume that those who approve of the book have never been on the receiving end of this sort of teaching. I have. I can tell you that even in the most well intentioned hands this is a recipe for disaster. I get to have a strong opinion because I have been there. We are not talking about toilet training where treats can be very helpful. This is a commitment to never sin. This is a set up for failure, it is a goal that can never be reached. So what happens when the child sins? They are punished by parents who make mistakes. This sends a message to the child that it is not ok for them to sin, and they will be punished if they do. But parents can do what ever they want. Do as I say not as I do? Belong to the club. All that matters is how it looks, not how it is. I was abused by these very same Ideals by well intentioned parents. I can tell you it was very damaging to me. I suffered very low self esteem. I felt like I would never be good enough no matter how hard I tried. I have suffered most of my life with a belief that God would never love me no matter how hard I tried. I never was a bad kid. I never committed any big sins. I tried with all my heart to be good enough for my parents to love me and for God to love me. It is an unattainable goal. It is a set up for failure, it causes a barrier between children and parents and between children and God. Only people in the club are enough, You must be perfect always. Where we not place here to learn? Was it not expected that we would fall down? Is this not why Jesus came? Are we not forgiven of everything and anything? I can tell you that this kind of thinking is a kin to child abuse of the worst kind. The child fears being found imperfect and unworthy of Gods love. If the Author is humble, she will read the reviews with an open heart and be teachable. If not, she will blame the reader for misunderstanding her intent and continue to push this sort of ideas. I can not express myself with anymore of my hear. I was abused. This is bad and this type of material must be stopped. Just because a woman of position, authority and respect, brings a message, does not mean that it is with out possibility of error. This message is the greatest error I have ever known. I have lived the consequence of this type of thinking. I was almost destroyed and I may never fully recover.

Something to aspire to
By , Submitted on 2015-02-25

I think some of the reviews are very harsh. This book teaches children the possibility of what they can achieve. As children grow, they learn about repentance. It is emphasized over and over again throughout Primary, the youth programs and the adult programs of the Church. This book is a feel good book for young children. It is fun for them to have a feeling of belonging to a special "club" in a world that tells them that the WOW is silly. Children can recognize that the club represents an ideal. It represents how we would all like to be and in a very real sense how we all can be. This book is in no way damaging to a child's self esteem. Those critical reviewers need to look at the books children are reading in school etc. The world is teaching our children, through various media sources that they are weak, not good enough in many areas and that they don't need to aspire to anything aside from fame and money. This book offers them something they CAN aspire to and that they all can achieve regardless of their background, culture, etc.

Don't See What all the Fuss is About
By , Submitted on 2015-02-25

This is a great book to help teach children about obeying the commandments. When I quit smoking with the church's help, I signed a promise to God that I would never smoke again. And I never have. If for some strange reason I broke my covenant with Heavenly Father and I truly repented I know that he would forgive me. That is what parents are supposed to teach while using this teaching tool. And that is what this book is, a teaching tool. Read the page people, it tells you how to instruct your children and grandchildren on this subject. I believe that those of you who are afraid that this will set your children up to fail have very little faith in your little ones. Or maybe you don't have any faith in yourself. I loved this book, and it was written by an Apostle's wife. I think that should be enough. At least it is for me.

I'd Recommend this book to anyone with kids or grandkids
By , Submitted on 2015-02-25

The Not Even Once Club by Wendy Watson Nelson is the perfect story to help kids the understand the power of their choices, of peer pressure, and also the power of good friends. Illustrated by Brandon Dorman, this book has pictures that pop, appealing to children young and old.

After I read this book, I was so excited that I went to the website in the book and printed out posters for each of my kids. Then we read this book for our family night and had a great discussion about what "Not Even Once" means. My kids loved it! They began using Not Even Once as their password when they were playing games. Even my two-year-old could be heard chanting, "Not Even Once!"

I was so impressed with this book that I took it to church and read it to my seven-year-old Sunday School class. Such a great lesson in an enjoyable book! I'd recommend this book to anyone with children or grandchildren!

Cute Story to Get Kids Motivated!
By , Submitted on 2015-02-25

It's a sweet story that I think young children will love and they'll want to join the club too. And the pictures are amazing! I love Brandon Dorman's illustrations! My daughters (who are both too young to read) have already looked through the book a few times and just looked at the pictures. It will be fun to be able to talk to them about it more as they grow older.

This is a great tool to start conversations with your children about things that we should and shouldn't do. From keeping the word of wisdom to not looking at pornography to dressing modestly and bullying - all are briefly mentioned. And Wendy Nelson even provides some teaching questions and resources to help your children better understand why we should keep the commandments.

I think young children could get excited about this! And the beautiful pictures will help get them thinking about it too. I think it's a great book and teaching tool!

Beautifully captivating, excellent lesson in moral guidance
By , Submitted on 2015-02-25

With all of the detailed and animated illustrations, bold words, and bright colors, this book has my 2 year old daughter mesmerized every time she picks it up. The story line captivates young audiences with the promise of good things including toys, candy and a fun clubhouse filled with friends, as long as you keep your promise to your heavenly father, and follow the word of wisdom. The story shows how you can easily make friends with the right people who will gladly accept you, as long as you follow the rules. This story is easy to follow and the lesson is easy to understand. I highly recommend this book if you have young ones at home, as it will help them to better understand why you need to keep the club promise and follow the motto of Not Even Once.

Good intentions, but too much pressure.
By , Submitted on 2015-02-25

I wanted to like this book--I really did. I remember making a promise when I was young that I would never, ever watch an rated R movie, and I never have. So I picked it up, hoping to read it with my 4 primary age kids and talk about it. In the end, I decided not to read it to them at all. Because if my kids internalize this, and then sin (which they will), then I'm afraid they will kick THEMSELVES out of the church ("the club") out of shame. It's just a dangerous message. I'd love to see more emphasis on making good choices, and repenting when you don't. Like if Tyler had broken one of the commandments, and there was a way back into the club maybe???

Teaching Principles to children
By , Submitted on 2015-02-25

The Not Even Once Club is a very cute book discussing the importance of making good choices.

Tyler is a new boy to the neighborhood. He makes some friends at church and they invite him to be a member of their club. The name of the club is Not Even Once. To be a member of the club he needs to commit to not doing drugs, viewing pornography, stealing, cheating, etc. He needs to promise this even if he is teased.

I loved the message to children this book conveys. I know I have said this in the past and I firmly believe that books offer a starting point for parents to talk to their children. By reading principles or concepts it's a non-threatening tool to lead to meaningful discussion.

The illustrations are adorable and fit nicely with the written words.

By , Submitted on 2015-02-25

(3.5 stars) I'm mixed on this book and have so many different thoughts that I hope what I say will make sense. I liked the overall message in this book but there were a couple of things that concerned me. I read this to my children, who are 12 and 9, to see what they thought about this book and they liked it as well. The kids in the book pledge to not smoke, drink alcohol, lie, cheat, steal, do drugs, bully, dress immodestly, etc. These are all things I've been teaching my children since they were young and I try to live this way myself. This led to a discussion of "So, what would happen if you took this pledge and then broke it?" We then were able to discuss repentance and forgiveness and getting back on track right away. We all make mistakes and I think it's great to aspire each day to be a little bit better than you were the day before. Knowing what you're striving for helps to accomplish that.

I had great friends growing up and know that the friends my children choose will have a huge impact on how they turn out. I am grateful that they also have great friends. Not all their friends believe the same things we do, either, but they are still great kids.

In thinking of a real life application of this club, I would be concerned that a club like the one in this book can be exclusive. I have a brother-in-law that was raised in Utah and he wasn't LDS. One day, he saw some kids jumping on an old rubber tire and having fun. He asked to join them and they said he couldn't because he wasn't a Mormon. That cut him pretty deep. He is now a member of the church but that is still a hurtful memory. I wouldn't want my children to do that to anyone else because they weren't part of their club.

I also would worry about how my children would feel if they made a mistake. Would they feel like they were the worst person in the world and not worthy to be friends with the other kids anymore? I would hope not but kids' understanding is different than mine as an adult, and I can actually see my daughter feeling this way. Also, would they feel comfortable talking to me about it or would they keep it inside because they wouldn't want me to be disappointed in them? I would love to see a second book written that deals with someone making a mistake and how that person deals with it and how the rest of the group deals with it as well.

The illustrations are amazing! The tree house is very cool and looks like a fun place to hang out. The illustrator, Brandon Dorman, has worked on several of our favorite books so that was fun to learn!

I would highly recommend reading this book with your children so you can have discussions with them. There is a guide at the end that lists some great resources and ideas to get discussions going.

No! Not Even Once!
By , Submitted on 2015-02-25

In this picture book, new-kid-in-the-ward, Tyler visits his new primary friends in their tree house club for the very first time. At first perplexed by the "NEO" carved on the door he quickly realizes that the carving stands for "Not Even Once," the secret code word that gets him in the door to this club his friends are inviting him to join. After entering the clubhouse Tyler's new friends offer him some surprising coffee and alcohol! "Haven't they heard of the Word of Wisdom?" Taylor wonders. Then understanding dawns as he hears his friends answer to the coffee, tea, and alcohol. "Not even once!" they respond emphatically. Happy and relieved to hear his friends agree to the Word of Wisdom Tyler realizes he passed the test to join the Not Even Once Club. He receives a special certificate with a pledge agreeing to follow the commandments and is officially welcomed into the club! I thought this was a cute book that is very appropriate for kids of all ages. This book is a perfect fit for family home evening. The final page offers a guide for parents and children where the principles of the gospel, modesty & pornography, obedience and repentance are broken down into sections for discussion. Quotes, references to talks from The Friend, and scripture references offer a lot of insight into just how important it is to our Heavenly Father that we stay away from the things that will cause us spiritual and physical harm. You also have an opportunity to download your own "Not Even Once Certificate" and deeper discussion questions for kids ages 8-11.

About the Authors

Wendy Watson Nelson

Wendy Watson Nelson holds a Ph.D. in family therapy and gerontology. Prior to her marriage to Elder Russell M. Nelson, she was a professor of marriage and family therapy for twenty-five years. Sister Nelson has served as a stake Relief Society president, stake Primary president, and chaired the BYU Women’s Conference. Currently, she is an institute instructor and visiting teacher. Sister Nelson was born in Raymond, Alberta, Canada, to Leonard David and Laura Byrde McLean Watson. For a complete list of Sister Nelson’s books and CDs, visit

View more products by Wendy Watson Nelson

Brandon Dorman

BRANDON DORMAN is the illustrator of the #1 New York Times bestseller The Wizard. He graduated from Brigham Young University-Idaho, where he studied fine art and illustration. He and his wife, Emily, have three children and live in Washington, where he enjoys working as a freelance illustrator. His work has appeared in children's books and on numerous covers, including Pingo, The Candy Shop War, and the Fablehaven series.

View more products by Brandon Dorman